I led and designed social content for sports and lifestyle brands, creating cohesive visual systems that elevated brand voice across platforms. As lead designer and creative for Chicago’s Major League Pickleball team, Chicago Slice, I shaped the overall look and feel of the brand’s social presence. My work included campaign and evergreen graphics for ProXR Pickleball, Paddletek Pickleball, and various freelance clients, balancing performance, personality, and brand consistency.